About
Jane Reeves, Principal
Jane Reeves, Principal
Jane Reeves is Principal of The Reeves Group, an internal communications and freelance writing firm based in Toronto. For more than 13 years, Jane has provided leadership to leading corporations such as Rogers Communications Inc., JIVE Social Business Software, Canada Life Assurance and Imperial Oil on improving employee performance through effective communications and engagement strategies.
An experienced strategist, writer, and researcher, Jane has created adoption strategies to help employees embrace new technology and organizational change; internal communications strategies to increase employee awareness of key corporate initiatives; and a variety of print, on-line, multi-media and oral communications to help leaders get their message out. Jane’s communication strategy and employee program designed to help Rogers technical call centres focus on the “Voice of the Customer” was recognized with a Rogers Customer 1st Employee of the Year Award in 2009.
Jane has also provided external communications support in the areas of marketing communications and media relations. She currently supports Rogers B2B marketing team with freelance writing for case studies, e-books and other content marketing initiatives.
Jane teaches part-time at the Corporate Communications & Public Relations program at Centennial College and is an active volunteer and member of her professional association, the International Association of Business Communicators (IABC).
Jane gathers research, writing, human resources, graphic design, and marketing specialists as required depending on the size and breadth of assignments.